IXXI & SEFTON SEGEDIN
Introducing a collaboration of Dutch innovation with illustrations by Australian art duo, Sefton Segedin.
Launching this September 2019, globally renowned brand, IXXI, known for their innovative way of creating wall decorations, has partnered with Australian sisters, Tash Sefton and Hayley Segedin, for a very exciting venture.
IXXI is known for collaborating with inspiring partners such as international museums, acclaimed designers and photography agencies, to offer affordable Dutch Design worldwide.
In 2015, Tash and Hayley launched their collection of original illustrations, characterized by minimalistic, one-line drawings. Using social media, they soon gained a cult following and their art has been used for a fashion and swimwear collection, ceramics range and branded event collaborations.
Tash and Hayley say, “We always wanted everyone to have access to original, affordable art because it’s so important to be surrounded by creativity in your living and work environment. Partnering with the incredible IXXI is a great fit because we share the same goals and they have developed a unique way of decorating which allows anyone to be able to have modern art on their walls. Our drawings will be available alongside other highly regarded collections from Van Gogh Museum, Lourve, British Museum, Banksy and several more.”
IXXI and Sefton Segedin is a sustainable product that is manufactured ethically. Dedicated to limiting our environmental impact and we operate in a clear and responsible way. Products are made-to-order and are both printed and assembled in The Netherlands.
Welcome to IXXI and Sefton Segedin